Too much traffic.
Too much pollution.
Too many car rides with empty seats.
Our cities need LESS.
Everyday cars are used in cities all over the world to move individuals around. The thing is, many of these cars run with empty seats. This does not make the ride cheaper nor more convenient for riders. We believe these empty seats can make a real difference.
Our goal is to optimize car usage in urban environments without hindering the current end user experience. LESS is MORE!
How does that work for current solo drivers and single riders of e-hailing services?
Zero friction. That is our goal. When you are a Driver, open the App, enter where you want to go and how many available seats you propose, follow the GPS instructions, and that is it! LESS takes care of everything else.
The App will guide you through real time traffic congestions and road works, to optimize your time to destination.
If a potential rider wants to travel to a destination that is along your way, LESS offers you the option to pick them up. Our algorithms present options to pick up riders only when the initial trip remains as smooth & convenient as it would have been without LESS.
We make it work instantly and safely, for solo drivers of their own cars, as well as for e-hailing main riders.
With LESS, solo drivers and e-hailing main riders experiences are as close as possible to what they are used to, making urban ridesharing with LESS a seamless & fruitful experience.
What about the rider?
The rider’s experience is as close as possible to e-hailing services experience.
You fire up the App, enter your destination and LESS tells you where to go to meet a car that is travelling in your direction. We take into account all the relevant parameters, such as car speed and your walking time to the meeting point in order to make it as fast as possible to where you want to go! Once your are onboard, LESS tells you where & when to get out of the car to reach your final destination.
What’s in it for the driver?
We believe Drivers are part of the solution to reduce pollution & traffic congestion. They are NOT the problem. With LESS, drivers can help improve mobility & air quality where they live & work. On top of that, LESS is making sure drivers are paid to share their car following the legal rate per kilometer.
When drivers commit to pick a potential rider, LESS pays them for every single mile driven within a given PaidZone, regardless of the presence of a rider.
Of course, they make more when a rider is onboard!
What’s in it for the rider?
As a rider, you can benefit from the comfort of a car ride for cheaper (up to 70%) than the usual cost of an e-hailing ride while making a difference for the environment. All this just by walking a couple of minutes before & after your ride!
Why is LESS also benefiting people who are NOT using it?
LESS improves our cities traffic, optimizes car usage in urban centers, and makes such rides more accessible to all. As a consequence, public transportation would run faster, the air is cleaner and collectively we are more ecologically responsible.
Even if you don’t intend to be a LESS driver or rider, you benefit from LESS operating in your city.
Founded by Jean-Baptiste Rudelle, ex-CEO et founder of CRITEO (NASDAQ:CRTO), our founding team includes experienced engineers & managers from a wide range of expertises such as Direct Marketing, App Distribution, Big Data Analytics & incar embedded systems.
We want to help everyone move around within cities as smartly as possible.