Privacy Policy

We encourage you to read this Privacy Policy carefully when using our website or services. By using our website, you are accepting the practices described in this Privacy Policy.

If you have any questions about our privacy practices, please contact us at:

Less.com, Inc.
3300 Monroe Avenue
Rochester, NY 14618

Or by clicking here and filling in all relevant information.

Information Collection & Use

Less.com, Inc. is the sole owner of the information collected on less.com. Less.com, Inc. collects personally identifiable information from our users at several different points on our Web site.

Registration

In order to use the Less.com website, you must first complete the registration form and create a user name (currently consisting of your email address) and password. During registration you are required to give contact information, such as name and email address. We use this information to contact you about the services on our site in which you have expressed interest in as well as to notify you about products, services, and other opportunities we think will be of interest to you.

You have the option to provide demographic information (such as your birthday and gender) to us; we encourage you to submit this information so we can provide you a more personalized experience on our site.

By registering for an account, you will receive service related announcements, which, generally speaking, you are not able to opt out of. Additionally, by completing the registration process, you will also receive daily emails relating to products or services we feel you may find interesting; you may opt out of these daily emails at any time in your account control panel or by clicking on the 'unsubscribe' link found in each email.

Orders

If you purchase a product or service from us, we request certain personally identifiable information from you on our order form. You must provide contact information (such as name, email, and shipping address) and financial information (such as credit card number, expiration date).

We use this information for billing purposes and to fill your orders. If we have trouble processing an order, we will use this information to contact you.

Surveys or Contests

From time-to-time we may provide you the opportunity to participate in contests or surveys on our site. If you participate, we will request certain personally identifiable information from you. Participation in these surveys or contests is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information typically includes additional contact information (such as your home address), and demographic information (such as zip code).

We use this information for a number of purposes, including but not limited to: notifying contest winners and awarding prizes, to monitor site traffic or personalize the site, to send participants custom and/or third party offers, and more.

Tell-A-Friend

If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. Less.com, Inc. stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.

Your friend may contact us by clicking here, completing our contact form, and requesting that we remove this information from our database.

Additional Sources

In addition, we might receive information about you from other online or offline sources and may add that information to your existing account.

Uses of Information

If you create an account, whether directly or via making an order, we may share the personal information contained in your request (such as your full name, address, telephone number, and other details provided), but not your financial details, with service providers in ours or our affiliated third party's service network.

In general we may use or share with affiliated third parties personal information that we collect about you to:

• approve your request for the products, services, or information that you have ordered;
• deliver the products, services, or information that you have ordered;
• to notify you about additional products, services, and other opportunities we think will be of interest to you;
• allow third parties to manage your customer relationship and provide you with customer support;
• allow third parties to notify you about products, services, and other opportunities we think will be of interest to you;
• perform research and analysis about your use of, or interest in, our products, services, or content, or products, services or content offered by others;
• communicate with you by e-mail, postal mail, telephone and/or mobile devices about products or services that may be of interest to you, either from us or other third parties;
• develop and display content and advertising tailored to your interests on our websites and other websites;
• enforce our terms and conditions;
• manage our business; and
• perform functions as otherwise described to you at the time of collection.

Communications from the Site

Registration Related Emails

Upon subscribing to Less.com, we will send you two separate and distinct emails relating to your registration: One to verify your email address, and the other to inform you of your account registration being completed.

Daily Less Deals

If you wish to subscribe to our daily deals email, we will use your name and email address to send you an email displaying the offers available for your geographic area on that day, as well as occasional special offers, services, and deals from both us and affiliated third parties. We will also occasionally offer you special 'member only' offers, whether or not we regularly offer products or services in your geographic area. These special offers will be available only to our 'Daily Less Deal' email subscribers. Out of respect for your privacy, we provide you with multiple ways to unsubscribe from these emails, including an 'unsubscribe' link in each email received and on your main account control panel.

Service-related Announcements

We will send you service-related announcements on occasion when it is necessary to do so. For instance, if our service is temporarily suspended for maintenance, we might send you an email.

Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account.

Customer Service

Based upon the personally identifiable information you provide us, we will send you a welcoming email to verify your username and password, to let you know when the less.com service is available in your area, and to periodically inform you of our progress in coming to your area. We will also communicate with you in response to your inquiries, to provide the services you request, and to manage your account. We will communicate with you by email or telephone, in accordance with your wishes.

Profile

We store information that we collect through cookies, log files, clear gifs, and/or third party sources to create a “profile” of your preferences. We tie your personally identifiable information and your purchasing history to information in the profile in order to provide tailored promotions and marketing offers and to improve the content of the site for you. On occasion we share your profile, together with your personally identifiable information, with other third parties.

Supplementation of Information

In order to provide certain services to you, we may on occasion supplement the personal information you submitted to us with information from third party sources.

Address Verification:
We use third party verification products and services to verify your identity, address, and telephone number, in order to provide you with better service.

Enhancement of Profile Information:
We purchase marketing data from third parties and add it to our existing user database, to better target our advertising and to provide pertinent offers in which we think you would be interested. To enrich our Profiles of individual customers, we tie this information to the personally identifiable information they have provided to us.

Information Sharing and Disclosure

We may use personally identifiable information to provide you with the products, information and / or services you have ordered or shown interest in, to match you with third party offers, products, and/or services, to verify your identity, to protect against or identify possible fraudulent transactions, or otherwise as needed to manage our business.

The personal information you submit is collected by Less.com, Inc and may be used exclusively by Less.com, Inc and / or shared with a particular business partner offering the service or providing the product you ordered or a related service or product we think will be of interest to you.

By submitting your request or order to Less.com, Inc, you understand that Less.com, Inc or an affiliated third party may contact you by telephone (on a recorded line), email, or regular mail based on the information you provided to us in order to process, approve, and fulfill your request or order, even if you have opted into the National Do Not Call List administered by the Federal Trade Commission, any state equivalent Do Not Call List, or the Do Not Call List of an internal company.

Aggregate Information (non-personally identifiable)

We share aggregated demographic information about our user base with our partners, advertisers, and occasionally the general public. This information does not identify individual users.

Personally identifiable information

We Share Personally Identifiable Information with Third Parties in a number of instances. We may share all types of personal information with:

Business Partners. When you express interest in or order products and/or services offered through our website we may share your personal information with businesses with which we partner to offer you those products and/or services, business with which we partner that offer products and/or services we feel may be of interest to you, and, as applicable, their affiliates and third-party marketing companies and you authorize us to provide your personally identifiable information to those businesses.

Authorized Service Providers. We may share your personal information with our authorized service providers that perform certain services in connection with your request for a product or service offered on the Less.com, Inc. website. These service providers may include organizations that provide products and services, as well as companies that support other features offered through our website, that offer products or services that we feel may be of interest to you, or that provide business analysis or website support.

Other Situations. We also may disclose your information:

• To an outside credit card processing company to bill you for goods and services. These credit card processing companies do not retain, share, store or use personally identifiable information for any other purposes.
• In response to a subpoena or similar investigative demand, a court order or a request for cooperation from a law enforcement or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us.
• When we believe disclosure is appropriate in connection with efforts to investigate, prevent or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property or safety of our company, our users, our employees or others; to comply with applicable law or cooperate with law enforcement; or to enforce our websites' terms and conditions or other agreements or policies.

Legal Disclaimer

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.

Choice/Opt-out

We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes when we ask for this information. For example, if you purchase a product/service but do not wish to receive any additional marketing material from us, you can indicate your preference on our order form.

If you no longer wish to receive our promotional communications, you may opt-out of receiving them by following the instructions included in each communication or we offer an opportunity to opt-out of certain communications on your Account Control Panel.

Log Files

As is true of most Web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.

We do link this automatically-collected data to personally identifiable information.

Cookies

A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on this site. We do link the information we store in cookies to any personally identifiable information you submit while on our site.

We use both session ID cookies and/or persistent cookies. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.

We set a persistent cookie to store your passwords, so you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site.

If you reject cookies, you may still use our site, but your ability to use some areas of our site, such as contests, surveys, or to make orders, will be limited.

Some of our business partners (e.g., advertisers) use cookies on our site. We have no access to or control over these cookies.

This privacy statement covers the use of cookies by this site only and does not cover the use of cookies by any advertisers.

Clear Gifs (Web Beacons/Web Bugs)

We and/or our third party advertising partner employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We tie the information gathered by clear gifs to our customers’ personally identifiable information.

We use clear gifs in our HTML-based emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. If you would like to opt-out of these emails, please see “Choice and Opt-out.”

Third Party Advertisers

The ads appearing on this Web site are delivered to users by our advertising partners. We share Web site usage information about users with reputable third parties for the purpose of targeting any advertisements on this site.

Our advertising partners may use cookies and clear GIFs on this site, which allow them to recognize a user's cookie when a user visits this site. The information that our advertisers collect and share through this technology is not personally identifiable.

Links to Other Sites

This Web site contains links to other sites that are not owned or controlled by Less.com, Inc. Please be aware that we, Less.com, Inc., are not responsible for the privacy practices of such other sites.

We encourage you to be aware when you leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information.

This privacy statement applies only to information collected by this Web site.

Access to Personally Identifiable Information

If your personally identifiable information changes, or if you no longer desire our service, you may correct, update, delete or deactivate it by making the changes desired on your My Account page.

Security

The security of your personal information is important to us. When you enter sensitive information (such as credit card number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL).

We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Business Transitions

In the event Less.com, Inc. goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified via notice on our privacy policy for 30 days from the date of closing of any such change in ownership or control of your personal information.

Changes in this Privacy Statement

If we decide to change our privacy policy, we will post those changes to this privacy statement and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We reserve the right to modify this privacy statement at any time, so please review it frequently.

Contact Us

If you have any questions or suggestions regarding our privacy policy, please contact us at:

Less.com, Inc.
3300 Monroe Avenue
Rochester, NY 14618

Or by clicking here and filling in all relevant information.

Last Updated September 07, 2010